The Coca Cola Socioeconomic Index.

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Could Coca Cola consumption truly be an indicator of wealth, health and freedom? That's what a recent report published by The Economist claims:

"There is a loose but clear positive relationship between Coke consumption and wealth — perhaps not surprisingly. Even clearer is the relationship between cola and an index developed by the United Nations to show general quality of life (as measured by wealth, education, health and literacy). Coke consumption takes off at the upper end of the development scale. Finally, democracy goes better with Coke. Consumption rises with political freedom, as measured by Freedom House’s seven-point scale.

Have a cola, North Korea."

images courtesy of The Economist.

Makes sense.

Note: The suggestion is that Coca Cola consumption is an indicator of weath... not one of its contributing factors. ;)

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