Design Goodness - The absence of logos.
Published 20070213 by Olivier Blanchard | E-mail this post
My last post (see below) showcased some pretty smart and exciting product designs, but upon looking over the images just a minute ago, what struck me was the complete lack of brand marks/logos on these products... which makes sense since they're just concepts and haven't actually been thrown into the market yet.
As soon as I realized this, my brain started filling-in the blanks, and I ended up with a short list of brands that these products and the way they are designed would be good fits for. It's actually kind of a fun exercise if you want to take a few minutes to play along.
My list looks like this:
Cutting board: Cuisinart or Architec
Interactive timepiece: Nike or Adidas
Party plate: Pfaltzgraff
Hourglass Timepiece: Casio
Cookie mug/cup: Rubbermaid
Locker organizer: Rubbermaid
Lego ice cube maker: Lego & Rubbermaid (co-branded)
Zen Disc player: Bose or Tivoli
Heels: (Mass market)
What does your list look like?
Labels: branding, product design