Cloverfield Rocks. Plain and simple.

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Three words: Incredible.

Don't read about this movie. Don't look for teasers or spoilers. Just go see it.

Does Cloverfield live up to the hype? Let me just say this: I was on the edge of my seat for most of the movie, and some of the scenes just blew me away. As for the monster, you will see it in all its glory many times,so no worries. In many ways, the way that the movie doesn't focus on the monster the way you would expect a Godzilla movie to... but still allows you to get your fill is one of its greatest achievements.

This is a hundred times better than a Godzilla movie, by the way. Seriously. From the monster to the characters to the way it is filmed to the way the camera seems to shy away from the brilliant special effects, you will feel like you are in the streets of New York City as it is being inexorably taken apart by a giant sea monster and the US military, and yes, your heart will pound pretty fast at times.

Unlike Snakes on a Plane - which was a case of killer marketing tied to a terrible waste of a movie - Cloverfield concludes months of very effective buzz-making by delivering on its promise. It was actually better than I expected.

So put down that old issue of Fast Company, turn off the TV, and check out local times here. Time for a dinner and a date to a good old monster movie. Good to see they still know how to make them. ;)

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