Here's another reason why Tom Asacker has been one of my favorite bloggers these last few years:
"I've never experienced so much noise and so little signal as I do in the present field of marketing. Marketing is a mess. Marketing is broken! Half of marketers are on autopilot creating award-winning, irrelevant media noise, web nonsense and events. The other half is paralyzed - measuring everything to death and covering their collective butts. Clarity: Marketing's New Task."
Click here to read his 2-page mini-manifesto.
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Previous posts
Previous posts
- Helvetica: The Movie
- Information Aesthetics: Visual Data Modeling Goodness
- Managers vs. Leaders
- Embrace your customers' enthusiasm.
- iPod finds its way into the world of Haute Couture...
- Big vs. Small
- Excess: Running the numbers
- How every US household is liable for $516,000 of A...
- The First Promise You Break Is Your Last Chance.
- Big Ideas, Fear, and The Crazy Ones.
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